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IBM Unica Campaign V8.5 Sample Questions:

1. In a Unica Campaign Flowchart, a customer database table (see below) is mapped in a Select process box. There is a requirement to output the following fields: CustomerID, and an Age group which would have the values "YOUNG" for customers whose age is less than 40 and "OLD" for customers whose age is greater than 40. This column will be consumed by another downstream process in the flowchart.

Ideally, which steps should be executed to get the task done?

A) Create a Derived field with the Persistent option processing the required logic and use it for further processing in the flowchart.
B) Alter the table to add the required column and map the table again in the flowchart.
C) Create a derived field in the Select process using the required logic and use it for further processing in the flowchart.
D) Create a custom macro with the required logic and use it in User variables for further processing in the flowchart.

2. An administrator gave a user access to two different roles in two different security policies. In one role, the user is granted access to function A.
In the other role, the user is denied access to function A.
What will happen when the user accesses function A?

A) Based on the aggregation on permissions during evaluation by the Unica Platform, an error message will appear indicating that morepermissions need to be defined, since the two permissions in the two roles conflict with one another.
B) Based on the aggregation on permissions during evaluation by the Unica Platform, the user will be denied access to function A since theaccess was denied in one of the roles.
C) Nothing happens, the administrator will need to perform additional tasks.
D) Based on the aggregation on permissions during evaluation by the Unica Platform, the user will be granted access to function A since theaccess was granted in one of the roles.

3. A production run for a Unica Campaign that runs daily was executed today with wrong user-input data. The tracking history data now needs to be cleared from the Campaign audience history tables for that run. What steps need to be taken?

A) Click "Clear History" in the Log tab of the contact process of the flowchart and choose all entries to be cleared.
B) Manually delete the data from the system tables by executing a SQL code or script.
C) Click "Clear History" in the Log tab of the contact process of the flowchart choosing a specific Flowchart run identified by run date and time.
D) It is not possible to delete the logged information from the Campaign system tables.

4. A customer has been frustrated with the inflexibility with their current Unica Campaign solution. it involves many hours of repetitive data entry work. Campaign's current configuration does not reflect how the customer actually does business. Most importantly, 95% of every attribute is a hidden static offer attribute which causes a time-consuming and repetitive workflow.
What recommend changes will eliminate much of the repetitive work required for the customer's offer?

A) Redesign offer so they can moved from static offer to a smart offer list. Set up the smart offer lists to be the contents of a particular folder, then the customer can simply add or remove offers to and from that folder to modify the offers given out each time a Campaign is run.
B) Parameterize offer attributes in the template so the attribute default value can be changed depending on the created offer. Finally, when the offer containing the parameterized attributeis associated with a cell in a flowchart, the user can accept or change the default value entered for the offer.
C) Redesign offer so they are more useable. Separate the offer attributes and identify whichattributes can become cell level attributes which can be managed through a campaign TCS. Increase the use of parameterized offer attributes to allow for easier administration of offers and increased usability.
D) Use the Campaign's target Cell Spreadsheet (TCS) in a top-down method. Define the Target Cells and offers, and then add the flowcharts and assign the target cells as needed.

5. A Unica Campaign deployment requires Cognos reporting to be configured. As part of configuring the Cognos firewall, which property in the Cognos configuration, other than "Enable CAF (Cognos Application Firewall) Validation" needs to be set?

A) Valid Domains or Hosts Property
B) Internal Dispatcher URI Property
C) External Dispatcher URI Property
D) Gateway URI Property

Solutions: