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Instant Download Microsoft : MB-220 Questions & Answers as PDF & Test Engine
- Exam Code: MB-220
- Exam Name: Microsoft Dynamics 365 Marketing Functional Consultant
- Updated: Aug 01, 2026
- No. of Questions: 250 Questions and Answers
- Download Limit: Unlimited
What Are Specifications of Associated Certification?
Test MB-220 is related to a job-role-based certification, the Microsoft Certified: Dynamics 365 Marketing Functional Consultant Associate. The certificate allows an earner to gain intermediate expertise on concepts like marketing application configuration, managing segments and lists, creating & managing marketing emails, and many others that are part of the day-to-day operations of a consultant or developer. By explaining every bit of Dynamics 365 model-driven applications and data-modeling principles, it makes the certification holder capable to perform the key operations perfectly.
The Microsoft MB-220: Microsoft Dynamics 365 Marketing exam measures the ability of the practitioners to fulfill the technical tasks, such as customizing marketing applications; handling segments & lists; developing and handling marketing forms & pages; handling contacts, leads, and accounts; creating and handling marketing emails; handling customer journeys; managing webinars & events; customizing Dynamics 365 Customer Voice. Acing this test along with Microsoft PL-200: Microsoft Power Platform Functional Consultant leads to the Microsoft Certified: Dynamics 365 Marketing Functional Consultant Associate certification.
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What Are Characteristics of This Exam?
The Microsoft evaluation MB-220 is 150-minute long if it contains labs and 130 minutes with no lab sessions and mainly consists of 40-60 questions. As a rule, there is no fixed number of items in the actual exam, which has led to no definite passing score. The only thing that one can comprehend about passing rates is that it is mandatory to score at least 70% of total marks to come up with flying colors in this evaluation. As far as language options are concerned, one can sit for such an exam in English only. The standard exam fee is $165 and should be paid towards the exam voucher, which is non-refundable and non-transferable.
Reference: https://www.microsoft.com/en-us/learning/exam-mb-220.aspx
Microsoft MB-220 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Create and Manage Customer Journeys | 15-20% | - Design and create customer journeys - Set up branching and conditions - Configure journey tiles and triggers - Analyze journey performance |
| Analyze Insights and Manage Events | 10-15% | - Review marketing insights and analytics - Create and manage marketing events - Manage event webinars and waitlists - Set up event registration and sessions |
| Set up Marketing Forms and Pages | 15-20% | - Create and publish marketing forms - Create and publish marketing pages - Implement progressive profiling - Configure form and page elements |
| Manage Leads and Scoring | 10-15% | - Create and configure lead scoring models - Manage lead lifecycle stages - Implement lead scoring rules - Automate lead qualification and distribution |
| Create and Manage Marketing Emails | 15-20% | - Implement email Personalization and dynamic content - Configure email settings and delivery - Design and create marketing emails - Preview, test, and validate emails |
| Configure Microsoft Dynamics 365 Marketing | 15-20% | - Configure marketing settings and org units - Manage marketing users and teams - Configure marketing resources and assets - Set up marketing configurations |
| Manage Segments and Target Audiences | 10-15% | - Use segment insights - Create and manage static segments - Create and manage dynamic segments - Build segment queries and filters |
| Manage Marketing Customers and Contacts | 10-15% | - Create and manage contacts - Manage contact lifecycle and preferences - Import and deduplicate contacts - Create and manage companies |
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